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NOOK YOGA

the brief

I have had a long relationship with the owners of Nook Yoga, as well as a history as a yoga teacher. The space they landed was previously a well known yoga studio as well. The client wanted a brand that was very different from the previous business, timeless and not symbolic. Nook Yoga was created to bring together those who love the practice and those who are curious about it.

scope

⟶ Brand Identity

⟶ Collateral Design